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North America: +1 (833) 382 1008 »
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North America

+1 (833) 382 1008

Australia

+1 (800) 431 568

Websites & Marketing Built to Move Inventory

Dealer Spike offers modern dealership websites and full-funnel marketing—from SEO and paid ads to digital retailing and inventory syndication. Trusted by 8,000+ dealers and 200+ OEM partners, they focus on turning browsers into buyers.

Together with Blackpurl 2, dealers can experience the ultimate dealership technology stack.

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Your DMS & Website, in Sync

Add a unit in Blackpurl 2 and it appears on your Dealer Spike site—photos, specs, and pricing included—by the next business day. Updates run daily, and setup is quick with no coding or spreadsheets.

Ready to learn more? Book a meeting or demo with one of our product specialists today.

Solutions That Help You Sell More, Faster

Digital Storefront

Showcase inventory on a fast, responsive site with built‑in merchandising and lead tools—so your customers can find the right unit and contact you without friction. 

Digital Marketing

Bring high‑intent customers to your listings with SEO, paid search, automated email, and more—working together to keep you top‑of‑mind. 

Digital Retailing

Let buyers self‑qualify and see payment estimates on your site to create finance‑ready leads your team can close quickly.

Inventory Syndication

Publish inventory to 400+ popular classifieds and shopping sites automatically—manage once, reach many, and keep details consistent everywhere. 

FAQs

How does the Blackpurl 2 + Dealer Spike integration work?

Enter a unit once in Blackpurl 2, and it automatically appears on your Dealer Spike website with images, specs, and pricing. The feed updates daily to keep listings current. 

How do I turn the integration on?

Ask your Blackpurl or Dealer Spike representative. Activation is fast and doesn’t require coding, spreadsheets, or manual uploads.

 

How quickly are changes reflected online?

New or updated inventory syncs by the next business day via the daily feed. 

What website and marketing products are available?

Dealer Spike offers a full toolkit of website and marketing tools, including paid and organic search, social advertising, reputation management, automated email, digital retailing, online checkout, lead management, and inventory syndication. 

Have another question?