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+1 (833) 382 1008

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The next-gen dealership management platform that drives growth

Today we’re thrilled to pull the cover off Blackpurl 2—our next-generation, cloud-native DMS built for growth, for every corner of the dealer world: motorcycle, powersports, trailer, RV, golf, OPE, and beyond.

Compared to traditional systems were designed for a desktop-bound past, Blackpurl 2 is engineered for what comes next—mobile teams, connected customers, and data that moves as fast as your showroom floor.

 

Why Blackpurl 2 Matters

Dealerships are evolving, but legacy DMS software hasn’t kept pace. The industry told us it needs:

  • Mobility: quoting, ordering, and closing deals without being chained to a counter.

  • Real-time data: inventory, service status, and payments that update instantly.

  • Role-based clarity: staff who see exactly what they need—nothing more, nothing less.

  • Speed & simplicity: fewer clicks, faster answers, happier customers.

Blackpurl 2 delivers on all four.

 

Growth You Can See and Feel

  • Shorter wait times keep customers excited instead of anxious.

  • Cleaner data means fewer errors, tighter margins, and faster month-end closes.

  • Connected workflows unite sales, service, and parts so deals don’t stall in hand-offs.

  • Actionable insights surface opportunities you might be leaving on the table today.

Blackpurl 2: built for the road ahead, designed for the dealers who drive it.

 

 

Get Hands-On

Ready to experience the difference?

Book a quick demo or schedule a discovery call at Blackpurl.com and see how Blackpurl 2 keeps your dealership ahead of what’s next.

Questions? Reach out to our product specialist at sales@blackpurl.com.

More to explore

Jul. 21, 2025

Documenting processes is only half the battle; access is the other. A connected DMS like Blackpurl 2 turns every tip, tutorial, and customer note into live data—searchable, shareable, and locked to the unit record. That means:

May 7, 2025

Running a dealership is tough enough without losing staff. But nothing hits harder than finally finding a great technician, service writer, or salesperson—only to watch them walk out the door a year or two later.

Apr. 17, 2025

Why it should function like a strategic teammate—not just a monthly cost.