Time Tracking: The Key to Unlocking Dealership Profits


For many dealerships, success hinges on optimizing the parts and service department. There are three typical ways to increase profits: charge more for what you offer, buy parts for less, or get more service work completed for less cost. Time tracking for technicians is the secret weapon to achieve the latter. Let’s explore the benefits of time tracking further-


Boosting Productivity and Efficiency

Tracking technicians’ time allows you to identify areas of inefficiency within your dealership. By analyzing where time is spent, you can pinpoint bottlenecks, streamline processes, and make data-driven decisions that ultimately boost productivity. Time tracking also encourages technicians to be more accountable for their work, as they are aware that their time is being monitored.


Enhancing Customer Satisfaction

When you have a clear understanding of how long specific tasks take, you can provide customers with more accurate estimates for service completion. This transparency leads to increased customer satisfaction, as clients appreciate knowing when to expect their unit to be ready. Efficient time management often results in faster turnaround times as well, meaning customers get their units back sooner.


Maximizing Profitability

By tracking technicians’ time, you can identify which services yield the most profit and focus on those that contribute the most to your bottom line. You can also detect any unproductive or non-billable hours and take corrective action with that technician. Tracking time ensures that your dealership is maximizing its profitability and making the most out of every available resource.


Better Workload Management

Time tracking enables you to assess the workload of each technician, allowing you to distribute tasks more effectively. This not only prevents overloading certain employees but also reduces the risk of burnout, which is essential for maintaining a healthy and motivated shop.


Informed Decision-Making

Data-driven insights from time tracking can help you make informed decisions about staffing levels, training, and equipment investments. By understanding the demands on your technicians, you can allocate resources more effectively, leading to a more productive and successful dealership.


In conclusion, tracking technicians’ time is crucial for any dealership aiming for success. By embracing time tracking, you can boost productivity, enhance customer satisfaction, maximize profitability, and make informed decisions that drive your business forward. The power to transform your dealership is, quite literally, in your hands.

As a service-friendly dealership platform, Blackpurl makes it easier than any other to track time by offering a simple tablet-friendly and phone-friendly job clocking portal, paper work orders with barcode, and even the ability to clock on and off right from the work order. To learn more, schedule time with us HERE.

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